NovaStrong is a lifestyle brand that creates unique events and adventures with the goal of bringing people together.
NovaStrong is a strength, one that connects us. It comes from within, a feeling of belonging, purpose and confidence, shared by those around us.
This strength fuels our ambition, gives us courage and perseverance to overcome challenges, and a natural drive that carries our goals to new heights. NovaStrong originated in Nova Scotia, where connections run deep. This strength has become a part of our culture, a part of who we are.
To bring people together, build our community and promote an active lifestyle.